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Insight
WHAT WE DID
  • Brand Awareness
  • Employee Engagement
  • Event Experiences
  • Social
  • Digital Engagement
  • Content Development
  • Cross-Platform Video Creation

Together, technology and people can accomplish great things. But the truth is, we humans sometimes screw up, too. All of which leaves us wide open to devastating cyberthreats. Cyber resilience from Mimecast is here to protect us from ourselves.

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Idea

One resilient solution, for one crazy world.

 
A refreshingly honest awareness campaign that flies in the face of industry-standard, fear-based messaging. Quirky headlines and illustrations over real world photos show how empowering it is when employees can use their email and web-based apps without fear of cyberthreats or business disruptions.

“Security culture had to change, and Mimecast was the right brand to give it a shove. But making change shouldn’t feel like someone telling you it’s time to take your medicine. Our creative team did a kick-ass job integrating message with media to communicate the shift to resilience.”
Robert Davis – EVP, Strategy
Let us help your innovation-driven brand get the credit it deserves.

Contact Greg Straface at [email protected]

Boston

12 Arrow Street
Cambridge, MA 02138
Office: 617.492.5899
New Business: 781.330.9133

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